Washington Post:  “There is a battle for America’s behinds. It is a fight over toilet paper: the kind that is blanket-fluffy and getting fluffier so fast that manufacturers are running out of synonyms for “soft” (Quilted Northern Ultra Plush is the first big brand to go three-ply and three-adjective).  It’s a menace, environmental groups say — and a dark-comedy example of American excess.”